Increasing its premium video content material in Asia Pacific, Twitter on Tuesday unveiled over 50 content material collaborations, bringing tons of of hours of dwell stream and video spotlight programming throughout sports activities, leisure and information to the platform.
"Content material is going on now at Twitter, and we’ve got confirmed by way of the efficacy of the partnerships we’ve got crafted, that content material programming and distribution on Twitter is a vital a part of any media firm's viewers engagement and content material monetisation methods," Kay Madati, World Vice President of Content material Partnerships, Twitter, stated in an announcement.
"Asia Pacific is accelerating progress for Twitter. We search to drive ahead with extra dwell stream and premium video content material partnerships within the area," Madati added.
With the announcement, the micro-blogging website would broaden the premium video content material on the platform to advertisers in Asia Pacific and construct on extensions of current world and regional content material offers.